The benefits of email marketing

  • Cost effective
  • Immediate
  • Targeted and relevant
  • Measureable
  • Keeps you in touch with your clients/customers
  • Save trees…nice.

Permission is a valuable commodity and when customers agree to have you send them information about your product or service on a regular basis, this tells you they are interested and engaged.

The Catchlight Maildrop solution

Catchlight provide a professional high-end email marketing service via our website Maildrop.

You will learn about integrating subscription forms into your website, how ‘unsubscribes’ and ‘bounces’ are handled automatically and how a newsletter template can be created to fit your brand’s unique look and feel for a professional approach. We test our email newsletters on all major email application such as Outlook Express, Mac Mail, Gmail etc. And at the end you’ll receive a simple report giving you the statistics on exactly who opened your newsletter. You can also learn which links were the most popular so you can effectively learn what’s working, and what’s not.